Appliance industry: Year of the Tiger's "door" open a bit too soon - Changhong financial fraud, LG w

< BR> Sichuan
Changhong
Former employee exposed suffered "financial fraud"
LG
Electronic
Recall safety hazards
Washing Machine
,
Samsung
Emergency rumor so-called "liquid crystal panel in China defeated President to leave" stories ... ... in 2010 when the warmth of spring, the sudden burst of a series of Mengliao focused events, has made
Home Appliances
Tiger will be the beginning of the industry is full of dramatic and smell of blood. Although like a blue streak, the relevant industry is still a point of concern.

Frankly speaking, the so-called netizens concerned about the media stir-fried, and the terms "gate" of the event, most can still be seen behind Behind the scenes, and at least its familiar way communication media networks. Of course, Baoliao Ye Hao, pushing hands, but whatever the absence of malice, uphold the banner of manifest justice and play it safe, that is understandable and commendable. Then start taking into account the Tiger is the peak season starts in March, with "3? 15" Consumer Rights Day around the corner, I hope all the truth early, which allows counterfeiters punished by the law to allow innocent persons to won in the Tiger .

How to deal with various kinds of "doors"?
Marketing
Community, good public relations crisis response ring masters always said, do not be afraid of the negative, enterprises should first face the consumer, the most necessary to maintain good healthy communication. But faced with the situation now the integrity of the network era, I humbly believe, encounter real or true Li Gui Li Kui, sometimes just straightforward good communication is also likely to be counterproductive.

Think Sina microblogging on an example. A friend of mine Mou Jun, because the newspaper had a special wholesale iPhone, a lot of fun, very popular with. One day, suddenly online Jingxian a post on a word: Please note the next iPhone Moujun
Mobile
Sources. After just a few days, not crazy crazy love, crazy love of those who Moujun going crazy. What, how to clarify any of the monarch, how to upload evidence to prove her innocence source of love crazy, but she and her crazy love is still a parlor game for Hao Shizhe. Happens Moujun is love purists, blindly quote sun exposed the truth, everyone knows the truth the truth, most onlookers concerned simply not interested in the truth.

Perhaps this is the status of micro-Bo era public opinion. Why Now manufacturers are particularly low profile, as little less spotlight Zhang Yang, or as much as possible, "Mo on current affairs." Network to the community ahead of approaching the "everyone that's" age, are the judge of all, it means that people with ulterior motives can not stop malicious communication, means you can not rule out the ulterior motives of the profiteers misleading have hurt. Words can say where the original is something happens to the Internet has become a hot link becomes difficult to explain the complexity of things unknown Road, and the sentence, it might render into big events. Then, do not say "to verify the lies with lies, lies will only get" even "with the facts to verify the facts" could also be obtained by physical and psychological harms fact.

Birds too ring, or "gate" to open too early, not necessarily a good thing. 2010, many companies, the temptation of the road is full of thorns. My New Year sentiment is: "low-key life, you will sound every time; high-profile work, you will fine every time." Willing to share it with the dwellers.

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